road

Share

The Road to Houston is the title of the initial reality television series being developed as part of a comprehensive 360-rodeo branding strategy. It is anticipated that it will be the first in a series of such programs intended not only for traditional broadcast but also for digital streaming and other media platform distribution. The producers will work with strategic partners operating as a successful competitor in the multi-billion worldwide market of reality TV/Internet content and the ancillary and derivative markets relating to it.